亚博App下载

德业故事丨从贴牌厂家到除湿机领导品牌

ZAI21SHIJIJILIEDEJINGZHENGZHONG,WOMENYIWUCHUTUISUO。2003NIAN,NINGBODEYERIYONGDIANQIYABOAppXIAZAIYOUXIANYABOAppXIAZAICHENGLI,JUEXINJIANGSHUYUDEYEZIJIDECHUSHIJITUIXIANGSHICHANG。CHUANCHENGLEDEYEDUIZHUANYEZHUYIDEJIANCHIHEJIANGRENJINGSHENDESIKE,DEYECHUSHIJIZAIDALANGTAOSHAZHONGYIRANQIANXING。ZHEIFENDUIJIANGXINDESHIZHONGJIANSHOU,SHIZHONGGUOJINGSHENDECHUANCHENG,GENGSHIDEYECHUANGSHIDECHUXIN。

1.png

决心:OEM转自主品牌

2003NIANYIQIAN,RIDIANYABOAppXIAZAIDEQIANSHEN:JIADIANSHIYEBU,QIZHUYAOYEWUSHIWEIGUONEIWAIDAPAIZUOOEM,YOUYUQIZHUANYEDEPINZHIHEGUIFANDEBIAOZHUN,ZAIZHONGDUOCHUANTONGQIYEZHONGTUOYINGERCHU,SHENSHOUDAPAIHUANYING,DINGDANYEBUDUANXUQIAN。RUGUOBUSHISUIZHEJINGJIDAFAZHANDEDAOLAI,DEYEDONGSHITIQIANXIUDAOLEZHIZAOYELIRUNKONGJIANJIANGSHOUDAOBUXIAOCHONGJIDEWEIJI,KENENGHAIBUHUIYOU“DEYE”PINPAIZHIZAO,ERZHISHI“made in china”LIDEYIYUAN。

QIANXIZHINIANDEDAOLAI,JINGJIQUANQIUHUABEITISHANGYICHENG,JIZHONGGUODAILAILEJINGJIJIYU,YEJIZHONGGUODAILAILEGENGDUODEJINGJITIAOZHAN。CONG2000NIANKAISHI,ZIZHUPINPAIDEXIANGFAYIJINGKAISHIMENGYA,DANWEISHENMEDAO2003NIANCAIJIANGDEYEJIADIANSHIYEBUDULICHULAIZUOZIJIDEPINPAINI?YUANLAIZAICHANPINXUANZESHANGFANLENAN,YAOZAIZHONGGUOZIZHUDIANQIPINPAIZHONGCHUANGCHUZIJIDETIANDI,TANHERONGYI!

2.png

邂逅:除湿机,15年的坚守

DEYENENGGOUJIEYUANCHUSHIJI,YUANYUZHANGDONGYEXIANSHENGDEQIANXIAN。DANGSHIJIAZHONGYIJINGYOULECHUSHIJIYEWU,DANSHIZHUYAOSHIYIPEIJIANGONGYINGSHANGWEIZHUDEJIAOSE,DUICHUSHIJITANBUSHANGZHENZHENGDELEJIE。

ZAIYIGEJIYUANQIAOHEXIA,TADEFUQINYUTALIAOQILEZIZHUPINPAIDEXIANGFA,TALIMAXIANGFUQINTUIJIANLECHUSHIJI,RANERCHUSHIJIDANGSHIZAIGUONEIBINGBUPUJI,DUIZHEIGETINGDOUMEIYOUTINGGUODEDONGXIDALEWENHAO,QUEYEMAIXIALEYIKEXIWANGDEZHONGZI。

3.png

NEISHIDEDEYEJIADIANBUYEWUZHONGYOU:KONGDIAO、YIDONGKONGDIAO、KONGQIJINGHUAQIHEQUNUANQI。RANERYINWEIKONGDIAOYIJINGYOUHENDUOPINPAIZHANWENLEJIAOGEN,SUOYIYUANBENJIHUAZAIKONGQIJINGHUAQIHEQUNUANQIZHONGXUANZE,TEBIESHIQUNUANQIDANGSHIHAIHUODELEGUOJIAJISHUZHUANLI,JUECECENGDABUFENXIANGZONGCAIJIANYIJIANGQUNUANQIZUOWEIWEILAIFAZHANDEZIZHUPINPAICHANPIN。ZHONGWANGSUOGUIDE,JUECEDETIANCHENGYIJINGMANMANPIANXIANGLEQUNUANQI。

PINGJIEZHEMINRUIDESHICHANGYUCE,ZHANGDONGYEXIANSHENGBUXIANGCUOGUOCHUSHIJI,NEIDUANSHIJIANTAKAISHIGENGRENZHENDIYANJIUCHUSHIJI。TABUDANSHENRULEJIEJIAZUCHANYE,GENGSHENRULEJIECHUSHIJIDEGONGZUOYUANLI。FAXIANZHEICHUSHIJIJIANZHISHIWEIDEYEERSHENGDECHANPIN。

QIEBUSHUOMOJULAOBENXING,SUIZHE10DUONIANDAPIN,CHANGZHONGDEDIANZIBUHELIANGQIBUYEYIJINGFEICHANGCHENGSHU。ERZHEILIANGGEBUJIAN,BUJIUSHICHUSHIJIZHONGYAODEZUCHENGBUFENZHIYIME!

4.png

ZONGHEGEFANGMIANKAOLIANG,TATIYIRANGDAJIAHUIQUSHIYONG,ZAIYUSHUIBENJIUCHONGPEIDENANFANG,ZHEIJIQIJIANZHISHISHENLE,KANZHECHOUCHULAIDESHIDASHIDESHUI,DAJIAKAISHIJIESHOUZHEIGEXIAOZHONGJIQI。DANSHIGUONEIDEJISHUBUCHENGSHUDEXIANZHUANG,MIANDUIJIANGYAOYUDAODEZHONGDUOKUNNAN,DAJIAXINLIYIJIUDAZHEGU。JIEXIALAIDERIZI,TABUDUANWEIDAJIAJIANGJIECHUSHIJIDEWEILAIFAZHANGUIHUA,CONGGONGZUOYUANLIDAOGUOWAISHICHANGDEFAZHAN,DUIZHONGGUOSHICHANGJINJINIANDEFAZHANZHANWANG,YICIYOUYICIDEJIANGJIE。ZHONGYUDADONGLETADEFUQIN,TAFUQINSHENGANYUTADEJIANCHI,SHUO:“JIRANSHINIDETIYI,JIURANGNILAIZUO!”

ZHEIYIZUO,JIUSHI15NIAN。

5.png

困难:是继续还是继续?

2006NIAN,ZHANGDONGYEXIANSHENGZHENGSHIHUIGUOJIESHOURIDIANYABOAppXIAZAI,DANGSHIGANGGANGJIESHOUDEYABOAppXIAZAIWEILESHENGCUN,XIANHOUYEZUOLEYIXIEQUNUANQI、JINGHUAQI、YIDONGKONGDIAODEYEWU,DANSHIZHANGDONGYEXIANSHENGWEICENGFANGQIGUOCHUSHIJI。

DANGSHIDECHUSHIJIZAIYENEIYIJINGXIAOYOUMINGQI,DANMIANDUIKONGBAIDEZHONGGUOSHICHANG,YIJIUYUDAOLEYEWUSHANGDEPINGJING。“WANSHIKAITOUNAN,YAOCONGJIAOYUSHICHANGKAISHI!”YOUZHANGDONGYEXIANSHENGQINZIDAIYEWUTUANDUI,YABOAppXIAZAIXIANXIAYEWU,CONGWURENWENJINDECHUSHIJI,DAOJIANJIANDEYOUHUITOUKE,KAISHIZAIBUFENNANFANGDIQUYOULEYIDINGDEKOUBEI,DANSHITILIANGYIJIUBUZUYIZHICHENGQIYINGLI。

RIDIANYABOAppXIAZAIJIANGSHIXIANZHUANXIANGLEGUOWAI,JINGGUODUOFANGDENULI,YINGDELIDL、ALDI、MEACO、AERIALDENGPINPAIDEQINGLAI,WOMENDECHUSHIJIYEDEDAOLEGUONEIWAIPINZHIRENZHENG。

GUONEIYEWUCAISHIRIDIANYABOAppXIAZAICHUANGLIDECHUZHONG,ZHANGDONGYEXIADINGJUEXINZUOHAOGUONEISHICHANG。DEYECHUSHIJIDANGSHIMIANLINZHELAIZIBUTONGFANGMIANDEDUOZHONGTIAOZHAN,CHULESHICHANGBUCHENGSHUZHIWAI,HAIJINGSHOUZHETONGXINGDEJINGZHENG,YIJIDAPINPAIGELI、MEIDEDERUXINGYALI。

RANERDEYECHUSHIJIZAIZHANGDONGYEXIANSHENGDEJIANCHIXIA,SHIZHONGMEIYOUGUOFANGQIDENIANTOU。ERSHIZAIZHUANYEDUSHANGYUEZUOYUESHEN,BUDUANTOURUZIJINYABOAppXIAZAIYANFA,XIANHOUZENGJIALEDUOGESHIYANSHI:ZAOYINCESHIFANG、HANCHASHIYANSHI、HENGWENHENGSHISHIYANSHI、CADRZHICESHIFANGDENG,CHENGWEIGUONEIWEISHUBUDUODEYONGYOUZHUANYESHIYANSHIHEYANFATUANDUIDEYABOAppXIAZAIZHIYI。LINGWAI,ZAICHUANGXINSHANGMIANYEXINALEHANGUOSHEJISHI,DUIJIXINGJINXINGGAIZAOZAISHEJI,JINGENSHISHANGCHAOLIU。

6.png

2010NIAN,GUONEIJIAYONGCHUSHIJIYEWUKAISHIQUANMIANRUZHUGUOMEI、SUNING,YEWUZHONGYUZHUJIANYOULEQISE,DANSHIYOUYUGUORENDEBULEJIE,GUONEIYEWUYIJIUBIAOXIANPINGPING。RUHECHONGPOMIWU,CHENGLEDEYEXINDETIAOZHANNANTI。

突破:电商之路越挫越勇

HULIANWANGJINGJISHIDAIYIJINGWUFADIDANG,ZHANGDONGYEXIANSHENGKUAISUDIAOZHENGLEJINGYINGSILU,JUEDINGJINRUDIANSHANG,JIANGXIANSHANGXIANXIAXIANGJIEHE。

ZHEIGEJUECEZHENGQUEYUFOU,SHIJIANYIJINGJILEDAAN,YU2014ZHIJIN,DEYECHUSHIJICONGHULIANWANGCHUSHIJIXINXINGDAOWENJUPINPAILEIMUDIYI,BINGYU2016NIAN11YUE11RIDANGTIANCHUANGXIALECHUSHIJIXINGYEDIYIDEJIAJI,SHUANGSHIYIDANGTIANDEYEPINPAIYUXIANSHANGHUODECHAO1000WANDEXIAOSHOUE。

7.png

ZHEIYILUZOULAI,DAORUJINDEBAOFA,QIZHONGDEJIANCHIHEXINSUAN,DAGAIZHIYOUMEIYIGEPEIBANTAZOUGUODEDEYERENZHIDAO。

ZHENGYINWEIDEYEYOUYIGEYONGBUFANGQIDEMUBIAOHEJINGSHEN,SUOYITONGXINGDEDEYEREN,YEYIZHIJIANSHOUZHEZHEIYANGDEXIN。ZHENGSHIZHEIXIEJIANSHOUDELAOYUANGONGXUANZELEGANKUYUGONG,TONGZHOUGONGJI,ZAIDEYEZUIKUNNANDESHIHOUTAMENZAI,ZAIDEYEKAISHIHUIHUANGDESHIHOU,TAMENYIJIUZAI。

DANGRAN,DANGXIADEJIAJIZHISHIKAISHI,DEYERENGZAIQIANXING,RENGZAICHENGZHANG!

“DEWEISHOU,YEGENGXING”,SHIZHONGWEICENGWANGJIDE,JIUSHIZHEIFENDUIZHIZAOYEDEZHIZHEHECHUXIN。

相关新闻